マーケティング＆BDコーディネーター/ Marketing & BD Coordinator

A global consultancy company is seeking a Marketing & Business Development Coordinator. The selected candidate will support the growth and visibility of the business by managing sales pipelines and executing local marketing and event strategies. This is a hybrid setup role.

Responsibilities:

• Track and manage sales leads through the CRM system, ensuring contact base maintenance and accurate forecasting and reporting
• Work closely with sales, marketing, and product teams to align strategies and share valuable insights from client interactions
• Collaborate with Account Management to create key account plans and enhance customer communication through emails, meetings, and other contact channels
• Coordinate brand recognition activities, ensuring alignment with the company-wide brand strategy and maintaining quality of marketing activities
• Translate overall marketing strategy into local activity plans across media presence and events
• Manage media presence, including media selection and maintaining relationships for PR activities
• Coordinate local events, prepare for participation, and ensure visibility and branding at events
• Support media faces and ambassadors to remain active and engaged in promotional efforts

Requirements:

• Bachelor’s degree or above in a business field is preferred
• More than 4 years of experience in B2B business development support within Japan (consulting or IT delivery engagements for P&C insurance industry is preferred)
• Experience with CRM systems and pipeline management
• Proficient in digital marketing tools
• Experience in B2B marketing and communication strategies is a plus
• Understanding of the Japanese P&C insurance market trends is highly desirable
• Knowledge of personal lines, commercial lines, specialty lines, or workers compensation insurance is a plus
• Deep familiarity with business etiquette, communication styles, and cultural expectations in the Japanese workplace
• Native level Japanese (JLPT N1); business level English

About the Company:

This organisation operates globally, providing innovative consulting services with a strong focus on technology and business transformation. Renowned for its expertise in financial and insurance industries, it empowers clients to achieve operational excellence through cutting-edge solutions.

Keywords:

ビジネス開発, マーケティング, CRM, 顧客コミュニケーション, ITコンサルティング, イベント企画, 求人, 外資系

Job Ref: VNYVV4