Brand Manager Jobs
We recruit marketing professionals for both permanent and contract roles across Japan. With strong networks in Tokyo and Osaka, we support multinational firms, large corporations, and SMEs in the commerce and industry sector. We also partner with public sector organisations. Our roles are tailored for skilled professionals who speak Japanese and are seeking marketing opportunities in Japan’s key business hubs.
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Jobs
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Salary: ¥15,000,000 - ¥18,000,000 per annum
Location: Tokyo
Date Posted: 18 November 2025
A foreign alcohol beverage company is searching for a Head of Brand Marketing. The selected candidate will translate strategic marketing directions into brand-building strategies with innovative and exceptional marketing plans. This is a hybrid role.
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Salary: ¥7,000,000 - ¥9,000,000 per annum
Location: Tokyo
Date Posted: 7 November 2025
A multinational cosmetics company is looking for a Brand Manager. The selected candidate will oversee brand growth, collaborate cross-functionally, and lead new product development.
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Salary: ¥6,000,000 - ¥7,500,000 per annum
Location: Tokyo
Date Posted: 7 November 2025
A multinational food and beverage company is looking for an Assistant Brand Manager. The selected candidate will support brand initiatives, product launches, and overall brand management in collaboration with cross-functional teams.
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Salary: ¥9,000,000 - ¥14,000,000 per annum
Location: Tokyo
Date Posted: 30 October 2025
A global consumer healthcare company is looking for a Brand Manager. The selected candidate will lead brand strategies, drive innovation, and ensure successful commercialisation to achieve sales and profit targets.
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Salary: ¥11,000,000 - ¥14,000,000 per annum
Location: Tokyo
Date Posted: 29 October 2025
An international food and beverage company is seeking a Senior Brand Manager, Innovation & Marketing Capability. The selected candidate will drive business growth by identifying opportunities, developing end-to-end marketing strategies, and enhancing organisational marketing capabilities.
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Salary: Up to ¥12,000,000 per annum
Location: Tokyo
Date Posted: 26 October 2025
A multinational insurance company is looking for a Brand Engagement Assistant Manager. The selected candidate will lead brand campaigns across digital channels, ensuring consistent messaging and impactful brand engagement.
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Salary: Negotiable based on experience
Location: Tokyo
Date Posted: 25 October 2025
A renowned international apparel company is seeking a Senior Manager, Brand Activation. The selected candidate will lead brand marketing strategy, campaign planning, and digital initiatives to strengthen brand presence and drive growth.
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Salary: ¥6,000,000 - ¥7,600,000 per annum
Location: Tokyo
Date Posted: 23 October 2025
A multinational FMCG company is seeking an Assistant Brand Manager. The selected candidate will support brand strategy and lead marketing execution to drive growth, enhance market share, and strengthen brand engagement in Japan.
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Salary: ¥15,000,000 - ¥17,000,000 per annum
Location: Tokyo
Date Posted: 12 October 2025
An international apparel company is searching for a Brand Marketing Director. The chosen applicant will be responsible for driving brand elevation and commercial growth.
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Salary: Negotiable based on experience
Location: Tokyo
Date Posted: 10 October 2025
A multinational beauty and personal care company is seeking a Manager for its Global Brand Strategy Department. The selected candidate will lead and develop corporate-level brand strategies while driving cross-brand initiatives.
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What are the current trends in Japan’s marketing job market?
Japan's marketing job market is experiencing strong growth in digital marketing, data-driven strategies, and AI integration. Companies are focusing on localised content, omnichannel outreach, and personalised customer experiences. Influencer marketing continues to play a significant role, especially in reaching younger audiences. There is rising demand for professionals who can combine traditional brand-building with digital innovation. -
Which marketing positions are in demand in Japan right now?
In Japan, marketing roles in high demand include Digital Marketing Specialists, Brand Managers, and communication roles. Companies are also actively hiring professionals skilled in performance marketing, marketing automation, and content strategy. Bilingual talent with experience in cross-border or eCommerce marketing is especially sought after in global firms. -
Which certifications are important for marketing roles in Japan?
Recognised certifications for marketing roles in Japan include Google Analytics Individual Qualification (GAIQ), Google Ads Certification, HubSpot Content Marketing Certification, and Meta (formerly Facebook) Blueprint Certification. These validate core competencies in digital marketing and advertising. For positions requiring Japanese proficiency, the Japanese Language Proficiency Test (JLPT) N2 or N1 is often a key requirement, especially in roles involving client communication or local market content. -
What’s the average salary for marketing professionals in Japan?
The average salary for marketing jobs in Japan ranges from ¥3.5M to ¥20M annually. Entry-level roles earn around ¥3.5M–¥5M, mid-level positions like Digital Marketing Specialists average ¥6M, Marketing Managers typically earn ¥6.5M–¥12M, and Marketing Directors range from ¥12M–¥20M. Salaries are generally higher in Tokyo and Osaka, particularly within multinational companies and the tech industry. Get your free copy of our Salary Survey Guide and discover the latest salary and employment trends in Japan’s competitive market.