CRM Manager Jobs
We recruit marketing professionals for both permanent and contract roles across Japan. With strong networks in Tokyo and Osaka, we support multinational firms, large corporations, and SMEs in the commerce and industry sector. We also partner with public sector organisations. Our roles are tailored for skilled professionals who speak Japanese and are seeking marketing opportunities in Japan’s key business hubs.
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Salary: Up to ¥20,000,000 per annum
Location: Tokyo
Date Posted: 2 July 2025
A global fashion apparel company is seeking a Director, CRM & Customer Journey. The selected candidate will lead customer experience strategies, drive loyalty, and optimise customer lifetime value.
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What are the current trends in Japan’s marketing job market?
Japan's marketing job market is experiencing strong growth in digital marketing, data-driven strategies, and AI integration. Companies are focusing on localised content, omnichannel outreach, and personalised customer experiences. Influencer marketing continues to play a significant role, especially in reaching younger audiences. There is rising demand for professionals who can combine traditional brand-building with digital innovation. -
Which marketing positions are in demand in Japan right now?
In Japan, marketing roles in high demand include Digital Marketing Specialists, Brand Managers, and communication roles. Companies are also actively hiring professionals skilled in performance marketing, marketing automation, and content strategy. Bilingual talent with experience in cross-border or eCommerce marketing is especially sought after in global firms. -
Which certifications are important for marketing roles in Japan?
Recognised certifications for marketing roles in Japan include Google Analytics Individual Qualification (GAIQ), Google Ads Certification, HubSpot Content Marketing Certification, and Meta (formerly Facebook) Blueprint Certification. These validate core competencies in digital marketing and advertising. For positions requiring Japanese proficiency, the Japanese Language Proficiency Test (JLPT) N2 or N1 is often a key requirement, especially in roles involving client communication or local market content. -
What’s the average salary for marketing professionals in Japan?
The average salary for marketing jobs in Japan ranges from ¥3.5M to ¥20M annually. Entry-level roles earn around ¥3.5M–¥5M, mid-level positions like Digital Marketing Specialists average ¥6M, Marketing Managers typically earn ¥6.5M–¥12M, and Marketing Directors range from ¥12M–¥20M. Salaries are generally higher in Tokyo and Osaka, particularly within multinational companies and the tech industry. Get your free copy of our Salary Survey Guide and discover the latest salary and employment trends in Japan’s competitive market.