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シニアビジネス分析プランナー/ Senior Business Analysis Planner

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A global premium spirits company is looking for a Senior Business Analysis Planner. The selected candidate will manage sales data, drive business analysis, improve sales processes and CRM capabilities, lead cross-functional projects, and provide data-driven insights to support commercial decision-making. This is a hybrid setup role.

Responsibilities:

  • Lead the continuous evaluation and improvement of sales processes, tools, and systems
  • Analyse complex data and provide actionable insights and strategic recommendations
  • Identify business growth drivers and measure the return on investment of sales activities
  • Develop reports and KPI dashboards with cross-functional teams
  • Communicate performance, issues, opportunities, and business plans with stakeholders
  • Support sales leaders in establishing KPI goals using analytical insights
  • Champion Salesforce CRM adoption across the sales organisation
  • Monitor CRM user adoption and improve sales capabilities
  • Lead the harmonisation and maintenance of sales-related master data
  • Define and enforce master data management rules, data integrity, and data quality
  • Manage master data management applications and ensure alignment with sales workflows
  • Oversee user access, training, and adoption of sales data applications
  • Lead sales-related cross-functional projects as a project manager
  • Collaborate with stakeholders in Japan and overseas

Requirements:

  • More than 3 years of experience in sales management, sales planning, key account management, or trade marketing within the FMCG industry
  • Understanding of market and channel structures, trade margins, and trade terms within the FMCG industry
  • Advanced Excel and Google Sheets capabilities for complex data management and analysis
  • Conversational level English

Preferred requirements:

  • FMCG industry experience with knowledge of trade layers and commercial processes
  • Experience using CRM systems and tools
  • Experience developing and improving sales capabilities, sales strategies, sales processes, tools, and guidelines
  • Project management experience
  • Experience working for a foreign company, particularly a U.S. or European company

About the Company:

A globally recognised premium spirits company with a strong portfolio of internationally renowned brands. The organisation is committed to fostering an inclusive culture while supporting employee development, collaboration, and long-term career growth.

Keywords:

事業分析, 営業企画, 商業戦略, 営業分析, マスターデータ管理, KPI管理, プロジェクトマネジメント, データ分析, クロスファンクショナル, 求人, 外資系

Job Ref: H3FTXB

Contract Type: Perm

Specialism: Sales

Focus: Business Development

Industry: FMCG

Salary: ¥5,900,000 - ¥7,000,000 per annum

Workplace Type: Hybrid

Experience Level: Associate

Language: Japanese - Professional working

Second Language: English - Basic

Location: Tokyo

Job Reference: H3FTXB-6E817EA2

Date posted: 10 July 2026

Consultant: Samantha Farquharson

Phone number: +81345701642

samantha.farquharson@robertwalters.co.jp

Samantha Farquharson

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