オンプレミス・マーケティングスペシャリスト/ On-Premise Marketing Specialist

An international beverage company is seeking an On-Premise Marketing Specialist – Vending Machines. The selected candidate will develop vending machine marketing solutions, create high-impact activations, manage cross-functional partnerships, develop the national marketing plan, and identify new market opportunities.

Responsibilities:

• Develop marketing tools and value-added concepts that help key accounts and business partners understand the brand opportunity
• Create high-quality execution tools, including fully branded vending machines, to improve product availability, point of sale visibility, brand impact, and rate of sale
• Create distinctive vending machine activations that build brand visibility and deliver market impact
• Translate national strategy into practical programmes and tools for effective market execution
• Collaborate with Marketing, Sales, Distribution, Key Account, Regional, and International stakeholders to maximise the impact of major initiatives
• Manage relationships with key accounts, suppliers, and agency partners while maintaining alignment on priorities, concepts, and brand standards
• Develop the national On Premise marketing business plan in line with international guidelines
• Track, document, and evaluate marketing activities and share relevant learnings, best practices, and examples from Japan and international markets
• Monitor market trends, competitor activities, and emerging opportunities
• Identify new ways to create customer value, improve existing marketing activities, and strengthen point of sale execution
• Build understanding of national and international marketing activities, tools, concepts, and guidelines
• Support training and continuous coaching to help teams translate marketing direction into effective market execution

Requirements:

• More than 2 years of experience in marketing and/or sales
• Strong planning and project management capabilities
• Knowledge of trade marketing, ideally including the vending machine business
• Confidence using MS Office Suite
• Ability and willingness to travel
• Fluent level Japanese and English

Preferred requirements:

• Bachelor's degree or above

About the Company:

A global consumer brand best known for its energy drinks, with operations spanning sales, marketing, sports, culture, media and events. Its Japan business focuses on growing the brand through innovative marketing initiatives, strong customer partnerships and engaging experiences across the country.

Keywords:

オンプレミスマーケティング, 自動販売機マーケティング, トレードマーケティング, ブランドマーケティング, 店頭販促, 販促企画, マーケティング企画, セールスプロモーション, プロジェクト管理, ブランドアクティベーション, 求人, 外資系

Job Ref: QGY9FH