オンプレミス フェスティバル＆イベントマネージャー/ On Premise Festival & Event Manager

An international beverage company is looking for an On-Premise Festival & Event Manager. The selected candidate will lead the national festival and event strategy, build strategic partnerships, and deliver impactful brand experiences across Japan. This is a hybrid setup role.

Responsibilities:

• Build strong relationships with festival organisers, promoters, creators, agencies, and key On Premise partners
• Map and analyse Japan's event landscape to identify new collaboration opportunities
• Create and execute the national festival and event strategy in alignment with international guidelines and local market needs
• Negotiate partnerships that maximise content, brand visibility, and long-term value
• Secure the company's presence and ensure high-quality execution at music festivals and third-party events
• Manage the allocation and usage of On Premise event tools and equipment
• Track, evaluate, and report event performance and results
• Support On Premise teams and Musketeers with tools, concepts, and best-in-class execution
• Act as a brand ambassador internally and externally
• Share best practices locally and internationally
• Monitor market trends, competitor activities, and emerging event formats
• Develop innovative programmes that strengthen brand image and drive business growth

Requirements:

• Bachelor’s degree or above
• More than 3 years of experience in consumer events, festivals, or event marketing
• Strong understanding of On Premise environments and event culture
• Excellent project management, negotiation, and communication skills
• Creative, entrepreneurial mindset with strong collaboration skills
• Fluent level Japanese; business level English

About the Company:

A globally recognised company in the energy drink industry known for creating innovative marketing campaigns and world-class brand experiences. The company partners with major sports, music, and lifestyle events while fostering a dynamic and entrepreneurial culture.

Keywords:

イベントマーケティング, フェスティバル, ブランドマーケティング, パートナーシップ, プロジェクトマネジメント, オンプレミス, プロモーション, イベント運営, 市場分析, 消費者マーケティング, 求人, 外資系

Job Ref: 5XL5EJ