シニアマーケティング/ Senior Marketing

An international reinsurance company is looking for a Senior Marketing Manager. The chosen applicant will be responsible for leading end-to-end marketing initiatives that support commercial growth across the APAX region.

Responsibilities:

• Develop, align, and execute local marketing strategies for Japan & Korea in collaboration with Market Heads, supporting L&H, P&C, and Corporate Solutions business units
• Partner with global marketing teams and the regional marketing services hub to define target customer segments, profiles, and market-specific messaging
• Plan, manage, and execute full-funnel marketing campaigns and sales enablement activities using the most effective channel mix while incorporating local market and cultural insights
• Build and maintain strong relationships with local leadership, underwriting, claims, sales, and cross-functional teams to align and strengthen marketing initiatives
• Identify sales enablement needs, support the implementation of global sales excellence initiatives, and provide origination teams with the tools and resources needed to convert leads and close deals
• Work closely with the media relations team to ensure consistent messaging, increase campaign visibility, and coordinate local stories, content creation, and promotional activities
• Manage the local marketing budget, support global performance reporting requirements, and present marketing results to local leadership to drive continuous improvement

Requirements:

• Bachelor’s degree or above in marketing, management, communications, or economics
• More than 10 years of experience in marketing and communications roles with a proven track record of delivering measurable commercial impact
• Proven project management and organisational skills
• Ability to design integrated marketing strategies across channels and markets, aligning stakeholders and coordinating complex campaigns across the customer journey
• Exceptional communication skills
• Fluent level written and verbal Japanese and English
  

Preferred Requirements:

• Familiarity with the (re)insurance sector in a B2B marketing role or a related financial services environment

About the Company:

One of the world’s leading reinsurance companies with headquarters in Europe. They have a long history of providing high-quality risk transfer services to a wide range of clients across the globe.

Keywords:

マーケティング, 広報, 保険, 再保険, 外資系

Job Ref: 3ZO4PG