ブランドマネジメントマネージャー/ Brand Management Manager

A global hospitality company is looking for a Brand Management Manager. The selected candidate will manage brand localisation, standards, innovation, and hotel brand initiatives to strengthen brand consistency and equity across the region.

Responsibilities:

• Localise and implement brand strategies and plans across the assigned region
• Support product and service innovation pilots and hotel rollouts to strengthen brand health and awareness
• Manage brand induction programmes for corporate and hotel employees
• Deliver the hotel brand pre-opening process for new hotel openings
• Lead the implementation and measurement of brand and guest experience standards
• Develop regional toolkits and resources to support consistent hotel brand marketing
• Monitor brand project budgets, costs, invoices, and regional brand materials

Requirements:

• More than 5 years in luxury hospitality or other consumer-focused luxury sector (large multi-national company, with roles focused on marketing and/or brand
  management is ideal)
• Experience in a multinational operating environment within Asia
• Strong presentation and public speaking skills
• Prior luxury industry in Japan and Japanese consumer experience
• Excellent project management and stakeholder management skills
• Knowledge of brand standards and brand management
• Familiarity with market research process

Preferred requirements:

• Bachelor’s degree or above in marketing, communications or business domain

About the Company:

The company is a leader in the hospitality industry, offering a diverse range of world-class accommodation options and services. With a commitment to delivering memorable guest experiences, it operates a prominent portfolio of properties across Japan and beyond.

Keywords:

マーケティング,キャンペーン,ブランド,PR,広告,プロモーション, 求人, 外資系

Job Ref: E9UU1M