トレードマーケティングスペシャリスト/ Trade Marketing Specialist

A global FMCG company is looking for a Trade Marketing Specialist. The selected candidate will lead in-store visibility initiatives by equipping sales teams with activation tools, plans, and brand knowledge.

Responsibilities:

• Develop national and regional consumer activation plans using brand assets
• Collaborate with sales and marketing to align activation with business opportunities
• Create and localise POSMs in line with global and local requirements
• Optimise POSM lifecycle through cost and process efficiencies
• Train sales teams on perfect store execution and improve in-store performance
• Manage trade show presence and ensure effective budget utilisation

Requirements:

• Bachelor’s degree or above in business, marketing, or similar
• 3-5 years of experience in FMCG sector
• Experience in sales or trade marketing through retailers

About the Company:

An international conglomerate responsible for producing a popular range of consumer products, this organisation has seen rapid success over its years in operation. Now operating a worldwide network of more than tens of thousands of employees, this company continues to be a leader in its market.

Keywords:

マーケティング,キャンペーン,ブランド,PR,広告,プロモーション, 求人, 外資系

Job Ref: PGDRS9