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コミュニケーションスペシャリスト/ Communications Specialist

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A global personal care brand is seeking a Communication Specialist. The selected candidate will plan and execute campaigns to drive brand awareness, engagement, and conversion across multiple platforms.

Responsibilities:

  • Plan and execute advertising campaigns including TVCM, SNS ads, OOH, magazine tie-ups, and PR
  • Analyse consumer behaviour and campaign performance to track ROI and KPIs and report findings
  • Collaborate with internal marketing and sales teams and external agencies to improve marketing outcomes
  • Monitor content performance, SEO metrics, and campaign effectiveness to enhance content marketing ROI
  • Lead website renewal for both product and corporate sites
  • Develop and manage campaign budgets and social media platforms
  • Identify emerging trends and technologies impacting the industry

Requirements:

  • More than 3 years of experience in digital marketing
  • Experience in digital marketing or communications in the FMCG or beauty industry
  • Proficient in digital marketing with strong analytical and data-driven thinking
  • Native level Japanese; business level English

About the Company:

A global leader in personal care, this renowned company specialises in innovative shaving solutions trusted by millions worldwide. With a strong presence in Japan, it combines cutting-edge technology and consumer insights to deliver high-quality grooming products that enhance everyday life.

Keywords:

デジタルマーケティング, 広告キャンペーン, 消費者行動分析, 美容業界, PR戦略, ソーシャルメディア管理, サイトリニューアル, トレンド分析,c 求人, 外資系

Job Ref: PO6Q7I

Contract Type: Perm

Specialism: Marketing

Focus: Communications

Industry: FMCG

Salary: ¥7,000,000 - ¥9,000,000 per annum

Workplace Type: On-site

Experience Level: Associate

Language: Japanese - Native

Second Language: English - Business level

Location: Tokyo

Job Reference: PO6Q7I-0A12D177

Date posted: 27 May 2025

Consultant: Samantha Farquharson

Phone number: +81345701642

samantha.farquharson@robertwalters.co.jp

Samantha Farquharson

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