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パフォーマンスマーケティングマネージャー/ Performance Marketing Manager

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An international sleep technology company is looking for a Performance Marketing Manager. The selected candidate will lead digital acquisition campaigns, drive customer growth, and optimise media performance across key channels.

Responsibilities:

  • Plan, execute, and optimise paid media campaigns across Google, Meta, CTV, Programmatic, and Affiliate
  • Own and track performance metrics including CAC, ROAS, CTR, CVR, and cost efficiency
  • Collaborate with creative and analytics teams to test messaging and improve ad assets
  • Leverage first-party and behavioural data to personalise media and segment target audiences
  • Manage external partners, including agencies, platforms, and media vendors
  • Monitor campaign budgets and implement real-time optimisations
  • Deliver weekly and monthly performance reports with actionable insights
  • Stay informed on industry trends and emerging performance media strategies

Requirements:

  • More than 5 years in performance marketing, ideally within eCommerce or DTC
  • Proven experience in optimising campaigns and scaling digital media efficiently
  • Proficient in Google Ads, Meta Ads Manager, DSPs, and analytics tools
  • Ability to interpret data with strong analytical and Excel skills
  • Native level Japanese; fluent level English

About the Company:

A fast-growing innovator in the sleep technology industry, this company is redefining rest with award-winning mattresses and bedroom essentials designed for ultimate comfort and support. With a strong digital presence and customer-first mindset, it offers job seekers a dynamic, international environment driven by data, innovation, and purpose.

Keywords:

パフォーマンスマーケティング, デジタル広告, 顧客獲得, メディア管理, 電子商取引, マーケティング、広告キャンペーン, 求人, 外資系

Job Ref: 7EMIAR

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Marketing Manager

Industry: IT

Salary: ¥6,000,000 - ¥10,000,000 per annum

Workplace Type: On-site

Experience Level: Mid Management

Language: Japanese - Native

Second Language: English - Business level

Location: Tokyo

Job Reference: 7EMIAR-23CDA76D

Date posted: 4 June 2025

Consultant: Anna Schultz