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ブランドマネージャー/ Brand Manager

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A global food and beverage company is looking for a Brand Manager. The selected candidate will drive strategic and creative marketing initiatives to build brand awareness across B2B and B2C channels.

Responsibilities:

  • Develop and implement marketing strategies that align resources with impactful results
  • Build brand awareness through events, collaborations, SNS campaigns, media exposure, and advertising
  • Coordinate with the U.S. marketing team to ensure global brand consistency
  • Analyse market trends and customer insights to inform strategies
  • Manage project timelines, execution, and budgets effectively
  • Collaborate with internal teams and external partners to drive execution
  • Establish relationships with communities, influencers, and media for brand promotion
  • Plan and manage press releases, media opportunities, and brand collaborations

Requirements:

  • Proficient in chat, email, spreadsheets, and presentation tools
  • Ability to multitask and prioritise initiatives effectively
  • Willingness to work hands-on and lead by example
  • Native level Japanese; business level English

About the Company:

A leading innovator in the plant-based food industry, this company specialises in developing sustainable, dairy-free alternatives without compromising on taste or texture. With cutting-edge food science and a commitment to clean ingredients, it continues to reshape the future of food for health-conscious consumers and eco-aware job seekers.

Keywords:

食品飲料, ブランドマネージャー, マーケティング戦略, 広報活動, 求人, 外資系

Job Ref: 74TXXR

Contract Type: Perm

Specialism: Marketing

Focus: Brand Manager

Industry: FMCG

Salary: ¥6,500,000 - ¥10,000,000 per annum

Workplace Type: On-site

Experience Level: Mid Management

Language: Japanese - Native

Second Language: English - Business level

Location: Tokyo

Job Reference: 74TXXR-BFA1933D

Date posted: 3 July 2025

Consultant: Samantha Farquharson

Phone number: +81345701642

samantha.farquharson@robertwalters.co.jp

Samantha Farquharson

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