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ブランドマネージャー/ Brand Manager

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A global consumer healthcare company is looking for a Brand Manager. The selected candidate will lead brand strategies, drive innovation, and ensure successful commercialisation to achieve sales and profit targets.

Responsibilities:

  • Develop and execute brand commercialisation plans to achieve sales, market share, and profit targets
  • Contribute to brand strategy through RGM and LRP processes, focusing on where-to-play and how-to-win choices
  • Lead and drive innovation processes to meet business goals and deliver innovation sales targets
  • Develop communication and media strategies with an integrated online/offline approach
  • Collaborate with the CSM team to strengthen in-store presence and shopper activation
  • Partner with the Expert team to maximise dentist endorsements aligned with brand strategy
  • Manage global, regional, and BU stakeholders to drive strategies based on local consumer insights

Requirements:

  • Prior brand marketing experience
  • Proven experience in P&L management, new product innovation, and commercial execution
  • Proficient in developing communication strategies and leading cross-functional teams
  • Ability to collaborate with multiple functions and stakeholders
  • Business level English; proficient in Japanese

About the Company:

A global leader in consumer healthcare, the company empowers millions to improve everyday health with trusted brands and innovative solutions. With a strong presence in Japan, it offers a collaborative environment where professionals can grow their careers while making a meaningful impact on people's well-being.

Keywords:

ブランドマネージャー, 製品企画, マーケティング戦略, イノベーション, メディア戦略, ショッパーマーケティング, 消費者インサイト, 求人, 外資系

Job Ref: 7UBA7V

Contract Type: Perm

Specialism: Marketing

Focus: Brand Manager

Industry: FMCG

Salary: ¥9,000,000 - ¥14,000,000 per annum

Workplace Type: On-site

Experience Level: Mid Management

Language: Japanese - Professional working

Second Language: English - Business level

Location: Tokyo

Job Reference: 7UBA7V-D82108FF

Date posted: 2 July 2025

Consultant: David Phoon