シニアGTMマネージャー/ Senior GTM Manager

A multinational software company is searching for a Senior GTM Manager. The chosen applicant will lead initiatives that improve customer experiences, increase new customer acquisition and boost customer retention.

Responsibilities:

• Collaborate with Marketing, Sales, Finance, Operations and Product teams to develop and implement plans that deliver quarterly and annual sales goals
• Use data-driven business models to optimise acquisition and engagement funnels for both Desktop and Mobile
• Obsess over customer experience journeys, finding opportunities for improvement
• Work closely with Analytics teams to understand trends in the business
• Establish and operate campaign frameworks that deliver best-in-class customer acquisition
• Maintain expertise in key customer segments, providing insights back to Product teams

Requirements:

• Bachelor’s degree or equivalent
• More than 7 years of marketing, high tech, mobile app, or e-commerce experience
• Proven experience driving mobile-first and social-first GTM campaigns across multiple surfaces in tight coordination with marketing
• Experience working on B2C products or services
• Experience leading multi-functional, multidisciplinary teams to launch high-impact business initiatives
• Demonstrated ability to cultivate the user journey from a mobile first touchpoint to a wider ecosystem of apps and services
• Knowledge of fundamentals of social commerce and mobile app store commerce, including how and when new user time-to-value
• Deep understanding of both digital business models and the mobile app landscape, and how to test and optimise customer experiences to deliver results
• Outstanding communication and social skills at all levels
• Cultural awareness and experience in the Japanese market
• Business advanced level Japanese and English

About the Company:

A software and online company based overseas with an expansive global reach that develops and distributes a wide range of software products and services to customers in all regions of the world. The company is highly ranked by employees and remains a key player on the global stage.

Keywords:

ソフトウェア, マーケティング, eコマース, IT, デジタル, 外資系

Job Ref: X9TP9R