メディアマネージャー/ Media Manager

A global automotive parts company is looking for a Media Manager. The chosen applicant will manage and execute paid media strategies, ensuring strong performance alignment with regional and global objectives. This is a hybrid role.

Responsibilities:

• Lead execution of media strategies across Japan and South Korea aligned with regional and global objectives
• Manage day-to-day media campaigns across broadcast, digital streaming audio and out-of-home channels
• Collaborate closely with the Head of Media, Global Marketing, Creative Strategy, and Analytics teams for fully integrated campaigns
• Monitor, analyse, and optimise media performance using data-driven insights to maximise ROI
• Support media planning by identifying optimal channels, opportunities, and tactics with internal teams and media agencies
• Assist in media buying and vendor negotiations when required
• Ensure consistent brand messaging and strong brand visibility across all media touchpoints
• Drive awareness, engagement, and sales through effective media execution
• Prepare and deliver regular performance reports, insights, and optimisation recommendations to stakeholders
• Present key learnings and recommendations for future media initiatives
• Assist in managing media budgets, ensuring efficient allocation and alignment with financial targets
• Track industry trends, competitive activity, and emerging media technologies to drive media innovation

Requirements:

• Bachelor’s degree in marketing, communications, or a related field
• More than 7 years of experience in media planning, brand marketing, or related fields
• Experience in optimising media strategies to deliver results across these platforms
• Experience in using data to optimise media campaigns and deliver actionable insights
• Proven experience managing teams, with a strong ability to coach, mentor, and develop talent in a collaborative, results-driven environment
• Strong background in executing media campaigns for large-scale brands in the region
• Deep knowledge of various media channels, including linear broadcast, streaming, digital, audio, and OOH
• Familiarity with media buying platforms, tools, and analytics
• Strong interpersonal and communication skills
  

Preferred Requirements:

• MBA or advanced degree

About the Company:

A global manufacturer supporting the mobility and transportation industries through advanced technologies and high-performance solutions. The company has a strong presence in Japan, contributing to innovation and safety across various sectors

Keywords:

メディア, 経営, マーケティング, コミュニケーション, 自動車, ブランド管理, 外資系

Job Ref: 28WH6L