PR上級スペシャリスト/ PR Senior Specialist

A renowned international eyewear retail company is looking for a PR Senior Specialist / Manager. The selected candidate will drive strategic PR initiatives to strengthen brand positioning and consumer perception.

Responsibilities:

• Localise global PR strategy to align with the Japan market
• Build and maintain strong relationships with media, influencers, and KOLs
• Plan and execute PR events and brand activations
• Oversee agencies and vendors to ensure timely deliverables
• Manage PR budgets and track cost efficiency
• Monitor media performance, analyse results, and optimise strategies

Requirements:

• Bachelor’s degree or above in communications, marketing, business, or related domain
• More than 5 years of experience in a similar role in a PR capacity lifestyle, sport marketing, event management in lifestyle, sports industry, etc.)
• Experience with global brand communications
• Knowledge of social media platforms and digital content
• Proficient in written and spoken Japanese and English

About the Company:

A global leader in eyewear, this company specialises in designing, manufacturing, and distributing premium, luxury, and sports eyewear that combines innovation with craftsmanship. With a strong retail and wholesale presence, it continues to shape the industry through cutting-edge technology, iconic brands, and a commitment to quality and style.

Keywords:

マーケティング,キャンペーン,ブランド,PR,広告,プロモーション, 求人, 外資系

Job Ref: FXNVTS