A global beverage manufacturer is seeking a Head of Event Marketing. The chosen candidate will lead the creation and execution of a national event marketing program focused on establishing the brand as a leader in the local sports scene.
Responsibilities:
- Develop a 3-year event marketing strategy and lead business planning
- Champion innovation in event design and execution
- Expand event reach by targeting new consumer groups and untouched scenes
- Ensure world-class execution and integration of branding in all events
- Manage the event marketing budget and provide insights to leadership
- Lead and develop a motivated event marketing team
Requirements:
- Bachelor’s degree or above(sports, business, economy, or marketing-related domain is ideal)
- More than 5 years of professional experience
- More than 3 years of people management experience
- Experience in event production, sports events, or sports marketing agencies
- Knowledge of the marketing mix (developing and managing projects, delivering activations, etc.)
- Fluent level written and verbal Japanese and English
About the Company:
An international conglomerate responsible for producing a popular range of consumer products, this organisation has seen rapid success over its years in operation. Now operating a worldwide network of more than tens of thousands of employees, this company continues to be a leader in its market.
Keywords:
マーケティング,キャンペーン,ブランド,PR,広告,プロモーション, 求人, 外資系
2087800/001