アシスタントブランドマネージャー/ Assistant Brand Manager

A global consumer health company is looking for an Assistant Brand Manager. The selected candidate will develop PR strategies, manage influencer partnerships, optimise media budgets, and track performance to drive brand growth.

Responsibilities:

• Develop and execute PR strategies, including media relations, publicity, and events
• Manage influencer relationships to enhance brand value and drive business growth
• Optimise budget allocation across media channels to maximise ROI
• Track key media performance metrics and refine future strategies based on insights
• Build strong relationships with internal and external stakeholders for innovative solutions
• Leverage data analysis tools to drive marketing decisions and campaign effectiveness

Requirements:

• Practical experience in PR, either in an agency or client-side role
• Hands on experience in influencer management to support brand strategy
• Experience in digital marketing and social platform advertising campaigns
• Proficiency in data analysis, including retail, consumer panels, media, and social listening tools
• Skills in project management, budget management, and agency coordination
• Strong skills in MS Office Suite

Benefits:

• Competitive benefits package
• Paid company holidays, vacation, and volunteer time
• Learning & development opportunities
• Employee resource groups

About the Company:

A multinational manufacturer responsible for the production and distribution of medical devices, pharmaceuticals, and packaged consumer goods, this organisation has a long history of operations across multiple countries. One of the most successful institutions of its kind, this company is annually listed among the Fortune 500.

Keywords:

PR戦略, インフルエンサーマネジメント, デジタルマーケティング, メディア予算最適化, データ分析, メディアKPI管理, 求人, 外資系

Job Ref: R7SITH