インサイトマネージャー/ Insights Manager

A leading beverage manufacturer is looking for an Insights Manager. The selected candidate will lead market insights generation, strategic planning, and consumer understanding to drive brand and portfolio strategies. This is a hybrid role.

Responsibilities:

• Drive continuous market and consumer insights through research and data analysis
• Generate actionable insights to support brand strategies and portfolio planning
• Collaborate with brand and commercial teams to integrate shopper and trade insights
• Co-lead annual planning sessions and contribute to business strategy development
• Manage relationships with research agencies and oversee data quality and budget compliance
• Build insights capability within the marketing team and mentor team members

Requirements:

• More than 7 years of experience in consumer goods environment
• Experience managing external agency partners
• Skilled in translating learnings and insights and impactful stories and recommendations for the business

About the Company:

A leading beverage manufacturer that has a long history of remarkable reputation and a large portfolio of brands. Headquartered in the US, this company has seen successful global expansion with consumers all around the world.

Keywords:

マーケティング,キャンペーン,ブランド,PR,広告,プロモーション, 求人, 外資系

Job Ref: OA276A